Marketing

Marketing How to Get Started in Real Estate Investing Investing in real estate is one of the world’s most venerable pathways to building wealth. When properly managed, income from renting or real estate investment trusts can provide you with the financial security to plan out the rest of your life. The conclusion is easy to envision, but knowing where to begin can be overwhelming, […]
Marketing Start Moving in the Right Direction Moving is stressful, whether it’s across town or cross-country.  Once you’ve closed on your house, the reality of packing, moving, and setting up a new home can become overwhelming. While no list can make a move “stress-free”, planning ahead and staying organized can help make your move a little smoother.  Here is our list of […]
Marketing Simple Steps for Maintaining Air Quality in Your Home   Most of us tend to think of air pollution as something that occurs outdoors where car exhaust and factory fumes proliferate, but there’s such a thing as indoor air pollution, too.  Since the 1950s, the number of synthetic chemicals used in products for the home has increased drastically, while at the same time, homes […]
Marketing Why Not White Marble?   Are you thinking about replacing your kitchen or bathroom countertops? The choices are endless; tile, granite, soapstone, wood, or maybe marble? White marble often gets a bad rap because it’s a more porous metamorphic stone than most (which means it’s prone to stains and scratches), but we beg to differ, and here’s why.   […]
Marketing 5 Deal Breakers that can blindside home buyers   Purchasing a home can be a complex endeavor for even the most well-prepared home buyer.  You’ve diligently saved for your down payment, followed the market, researched agents and now you are ready to make an offer on your dream home.  Don’t let these 5 “Deal Breakers” come between you and your new home.   […]
Marketing Home Decor Through The Decades   As we celebrate our 45th anniversary here at Windermere, we’re feeling a bit nostalgic. The fundamentals of helping our clients buy and sell homes haven’t changed much over the past 45 years, but the way we decorate our homes sure has. Let’s take a trip down memory lane and explore interior design trends from the […]
Marketing How Tax Reform Affects Homeowners   New tax legislation was signed into law at the end of 2017, and it included some significant changes for homeowners. These changes took effect in 2018 and do not influence your 2017 taxes.  Here’s a brief overview of this year’s tax changes and how they may affect you*.   The amount of mortgage interest […]
Marketing Artfully Organizing Your Bookshelf   When it comes to organizing a bookshelf, there are a multitude of directions you can go. For example, a simple Pinterest search will turn up endless results of bookshelves stylishly organized by color, but what if that entails separating books from within a series? For some of us, that’s like separating our children. Ultimately, how you […]
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Marketing 12 Tips for Making Your Bedroom Cozier   At the end of a long day, your bedroom should be a sanctuary of comfort that welcomes you in. But, as a room that guests rarely see and in which homeowners spend most of their time with their eyes closed, its upkeep frequently gets pushed to the bottom of the to-do list. Thankfully, there […]
Marketing Homeowners Insurance: Protecting Your Home   In addition to providing shelter and comfort, our home is often our single greatest asset. And it’s important that we protect that precious investment. Most homeowners realize the importance of homeowners insurance in safeguarding the value of a home. However, what they may not know is that about two-thirds of all homeowners are under-insured. According […]
Marketing A Home Addition: What to Consider Before Starting to Build   Adding on to your current home may be your best bet if you’re short on space, but you don’t want to move or can’t find another house in the area with all the qualities you’re seeking. It’s also an attractive option if the house you have is lacking just one significant element (a family […]
Marketing Myths and Truths About Millennial Home Buyers   In recent years there has been a lot written about millennials and their impact on the housing market. Because of this, there are also a lot of misconceptions about what this generation wants from a home. To start, it’s important to know that millennials are defined as those aged 22-37. They also represent 34 […]
Marketing Gardening Trends For 2018 Outdoor living during the spring and summer months is extremely popular. Months of cold, wet winters are followed by glorious spring colors and warm summer days of vivid blue skies. In this post, we thought that now would be the best time to share some pretty garden trends for 2018.   Wabi-Sabi Leisure time should […]
Marketing Windermere and Zillow Economists Come Together To Discuss Housing   Earlier this week, nearly 200 Windermere brokers came together at Windermere’s monthly luxury breakfast at Overlake Golf Club in Medina, WA. The featured speakers were Windermere Chief Economist, Matthew Gardner, and Zillow Senior Economist, Skylar Olsen. Matthew interviewed Skylar on a number of topics related to the housing market and economy, including interest rates, […]
Marketing Selling your home: A step-by-step approach   Whether you’re starting a family, moving for your job, getting ready to retire or embarking on a new chapter in your life, when your home no longer suits your current situation, it’s time to think about selling it. Although this can be a bit complicated, with the help of your agent, you can minimize […]
Marketing Windermere Foundation Surpasses $35 Million In Giving   The Windermere Foundation had another banner year in 2017, raising even more than it did the prior year thanks to the continued support of Windermere franchise owners, agents, staff, and the community. Over $2.4 million was raised in 2017, which is an increase of eight percent over the previous year. This brings our total […]
Marketing 5 Creative Ways to Dress Up a Ceiling A crisp white ceiling is a classic look, but it’s not the only option for making a room look polished. Here are a few other design considerations to bring some personality to your ceiling. The sky is the limit when it comes to the amount of creativity and beautiful layering you can put into creating […]
Marketing 8 Laundry Room Updates to Fit Any Budget Hoping to transform your tired laundry room into a sparkling clean, efficiently working space, but without the major costs of a full remodel? By not changing the layout or adding square feet, you can bring costs down while still making meaningful changes to your space. Use this guide to help you decide what to prioritize […]
Marketing Decorating Your Home in Ultra Violet: Pantone Color of The Year 2018 Each year, design pros eagerly await the Color of the Year announcement from the experts at Pantone®. No matter what the hue, it’s always sure to make a splash—and home goods are no exception. From appliances and décor to tile and paint, manufacturers will start rolling out options to match (and complement) the Pantone Color […]
Marketing Affordable Tips To Up Your Home’s Curb Appeal   You’ll never have a second chance at a first impression, so let’s make it count! When it comes to upping your home’s curb appeal, there are plenty of small changes you can make that have a big impact. And best of all, you don’t need to call in the pros or spend a fortune […]